CREATIVE & MARKETING AGENCY FOR THE GIRLIES

You deserve a brand and website that pass the vibe check and get to the munyun!

Tam Avenue creates bold brands sprinkled with marketing magic. Save yourself the headache of trying to be a one-woman show!

Make it stand out.

It all begins with an idea. Maybe you want to launch a business.

01 Services

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    01.

    BRANDING

    What sets standout sites apart from dull designs? It’s all in the intention—how you gather inspiration, how you frame the strategy, or how you craft experiences both responsive & accessible. These practices are all part & parcel of your future web design expertise.

    • The Standout®️ checklist

    • Client forms and guides (Discovery Questionnaire + Content Guide)

    • Crafting the Website strategy

    • Wireframe Design Guidelines (Adobe XD & Figma)

    • Designing with Development in Mind

    • Responsive Design Best Practices

    • Championing Accessible Web Experiences + Accessibility Checklist

    • Considering Site Performance and SEO + Performance Checklist

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    02.

    WEB DESIGN

    Basic doesn’t have to be boring. Finding your edge isn’t in following the rules; it’s in learning the rules to break them. Go explore my trusty tips & tricks to master the new Fluid Editor and the smart ways that we can use Squarespace Blocks & Sections.
    You’ll learn how to efficiently translate your XD/Figma design to a pro Squarespace website and be fully informed in deciding which settings to use, may it be page width, font size, row column et al.

    • Assigning Global Colors the Efficient Way

    • Installing Custom Fonts, the Standout Way

    • Typography Tricks

    • Mastering the Fluid Editor

    • Section Templates: Ensuring Responsiveness and Browser Compatibility

    • Smart Ways to use Squarespace Blocks

    • Autolayout Sections: Tips in Identifying which section or block to use

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    03.

    CREATIVE DIRECTION

    Time to create a stunning site from header to footer. I’ll walk you through the sections, pages, and collections designed to convert clients right from the start. By the end of your first project, you’ll be ready to launch a certified editorial page-turner in the digital space.

    • Leveraging Saved Sections to built out inside pages

    • Google Lighthouse Test for pages

    • Blog vs Portfolio

    • Setting up Shop (Squarespace Commerce)

    • Hosting Courses in Squarespace

    • Shipping & Taxes, Optimization, Handoff

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    04.

    EMAIL & SMS MARKETING

    What will it take to streamline your studio? Once this overview is over you’ll be thrilled with things that trip you up now: skill setting, client clinchers, premium pricing, the works.

    • Identifying your Standout Style

    • What to include in Client contracts? Hint: It needs to have clauses on accessibility and site performance

    • Using your Product Suite as your Designer Portfolio

    • Pricing and Proposal Templates

    • Complete Process Templates, Contract References, Project Management Dashboard, Client Questionnaire, Website Content Guide and more!

Basic

  • What should we know about the services you provide? Better descriptions result in more sales.

  • What should we know about the services you provide? Better descriptions result in more sales.

Intermediate

  • What should we know about the services you provide? Better descriptions result in more sales.

  • What should we know about the services you provide? Better descriptions result in more sales.

Advanced

  • What should we know about the services you provide? Better descriptions result in more sales.

  • What should we know about the services you provide? Better descriptions result in more sales.

Word on the Street